Privacy policy
Last updated: 10 November 2026
This policy covers everything of Berend van Eerde and Move it Media: client work, purchases, licences, support, the mailing list, the websites (berendvaneerde.nl, moveit.media and the product sites) and the products themselves.
A Dutch translation is available. If the two differ, this English text prevails.
In short
- Only the data needed to deliver a service, a licence, support or the newsletter is collected. The one exception is usage data from Dresser, described below.
- Payments are handled by Creem. Card and bank details are never seen by Move it Media.
- Personal data is not sold, not used for advertising and not used to train AI models.
- The websites use no analytics and no advertising cookies.
Who is responsible
Berend van Eerde, a sole trader trading as Move it Media, is the controller of your personal data. Both names refer to the same business.
- Address: Hardenbroeklaan 18, 6825 AH Arnhem, the Netherlands
- Dutch Chamber of Commerce (KvK): 81369077
- Email: privacy@berendvaneerde.nl
Client work
For an assignment, the contact details and other information a client provides are used to carry out the assignment, to invoice it and to handle complaints. They are treated as confidential. Dutch tax law requires records of invoices to be kept for 7 years. Other information about an assignment, such as emails and project files, is deleted at the latest five years after the last assignment.
After an assignment, a client may be asked for feedback. A client can say at any time that they do not want this.
Purchases
Creem (Armitage Labs OÜ, Tallinn, Estonia) sells the products as merchant of record. Creem collects your payment details and is responsible for them under its own privacy policy.
From Creem, Move it Media receives:
- your name and email address;
- your country;
- your company name and VAT number, if you entered them;
- which product and licence you bought, and the order number.
This data is used to create your licence key, email it to you, help you with support and keep the records that Dutch tax law requires for 7 years.
A licence sold on invoice, outside the checkout, uses the details you send in the same way.
Some products are sold by another seller, named on the product page. Dresser is sold by aescripts + aeplugins. That seller handles the payment, the licence key and the activation, and is responsible for that data under its own privacy policy.
Licences and activations
A licence key carries the name it was bought under, the licence and a random key number. When you activate a key, the software sends it once, together with a random installation ID that it creates on your computer. The key number and the installation ID are stored, to count on how many computers a key is used. The ID says nothing about you or your computer. Nothing else is sent with it. Key numbers and installation IDs are kept as long as the licence exists.
Support and problem reports
When you email support@moveit.media, or send a problem report from a product, what you send is used only to answer you and fix the problem. A problem report is deleted when that is done. Support emails are deleted at the latest two years after the last contact.
Some products, such as Celly, keep a log of errors on your computer. Nothing is sent unless you choose "Report a problem" and send the report yourself. The report window shows exactly what will be sent: your description, your email address if you enter one, the versions of the product, the host application and your operating system, and the recent error log only if you tick the box to include it.
Mailing list
There is one mailing list for news about the products and the work of Berend van Eerde. You can sign up in two ways:
- On a website. You confirm your signup with a link in an email first.
- In the Dresser panel, to download extra free presets. You tick the box to join the mailing list, and an activation code by email confirms your address. Dresser itself works without signing up.
What is kept: your email address, your name if you give it, the date, time and IP address of your signup, the page or product where you signed up, the text of the form, and in which product you entered an activation code. The time and IP address are kept as proof of your consent. The product is used to send mail that fits the products you use. Brevo records whether you open a mail and which links you click. This is only used to see which mails work. The basis is legitimate interest (GDPR, Article 6(1)(f)). You can object at any time by replying "no tracking", after which your clicks are no longer used.
The basis is your consent (GDPR, Article 6(1)(a)). Every mail has a link to unsubscribe. After you unsubscribe, your data is deleted within 30 days, including access to extra content, such as presets, that you unlocked through the mailing list.
- The list runs on Brevo (Sendinblue SAS, Paris, France).
- Before a mailing, addresses may be checked by Bouncer (Bouncer Sp. z o.o., Wrocław, Poland) to remove addresses that no longer exist. Only the email address is shared. Bouncer processes it on behalf of Move it Media under a data processing agreement, stores it in the EU (Frankfurt) and deletes it within 60 days.
Websites
The websites use no analytics and no advertising cookies. The web server keeps standard logs (IP address, page, time) for security and deletes them after 14 days.
berendvaneerde.nl has a chat window from Brevo (Brevo Conversations). It keeps an identifier in your browser, so a conversation continues across pages and visits. What you write in the chat, and the details you give there, are stored by Brevo. Chats are deleted at the latest two years after the last contact.
Products on your computer
The products run on your computer. Your files and projects stay there, unless a section below says otherwise.
Software may contact the Move it Media server to check for updates. That request carries no personal data except your IP address, which the server logs keep for 14 days.
Dresser
Dresser contains licence code from aescripts + aeplugins that can send usage events, with your IP address, to Google Analytics (Google LLC). No name or email address is sent. Google may process this data in the United States.
Celly for After Effects and Google user data
Connecting a Google account to Celly is optional. If you connect one, Google first shows you which access Celly asks for, and Celly can do nothing until you agree.
What Celly accesses
- The spreadsheets you choose as a data source in Celly: their column names and rows.
- Files in your Google Drive that those spreadsheets link to, such as images and videos, when Celly places them in your comps.
- The email address of the connected account, so Celly can show which account is connected.
How Celly uses it. Only to do what you ask in the panel: fill your After Effects template with the rows of your sheet, show a preview of a row, and place the linked files in the comps Celly makes. Celly uses the data for nothing else.
Where it is stored. Everything stays on your computer:
- The access token Google gives Celly is kept in Celly's own storage on your computer.
- A copy of the rows of your sheet is saved in your After Effects project file, so the project opens with the same data.
- Downloaded files are saved in a folder on your disk, so After Effects can import them.
Move it Media has no copy of any of it. You can withdraw Celly's access at any time on your Google Account permissions page. To remove the data itself, delete the project files and downloaded files.
Sharing. Celly does not transfer Google user data to Move it Media or to anyone else. Nobody reads your data. It is not sold, not used for advertising, and not used to develop or train AI or machine-learning models.
Limited Use. Celly's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
Who receives data
- Creem (Estonia): payments, VAT and invoices.
- aescripts + aeplugins: the sale, licence and activation of Dresser.
- Brevo (France): the mailing list, its mails and the chat on berendvaneerde.nl.
- Bouncer (Poland): checking email addresses before a mailing.
- TransIP (the Netherlands): the server that runs the websites, the licence server and email.
- Google (Ireland and the United States): the bookkeeping, kept in Google Sheets, with the business details of clients and of Creem, never those of buyers of products; and usage events from Dresser, see above.
- The bookkeeper (the Netherlands): invoices and tax records.
Your data is not passed on to anyone else, except where the law requires it, such as tax records, or to someone engaged to help carry out a client assignment. Some of these services, or companies they work with, may process data outside the European Economic Area, for example in the United States. That happens only with the safeguards the GDPR requires, such as the EU-US Data Privacy Framework or the EU standard contractual clauses.
Legal basis
- Contract: client work, purchases, licences, activations and support.
- Legal obligation: keeping tax records.
- Consent: the mailing list.
- Legitimate interest: server logs for security, checking addresses before a mailing, answering chat messages, and asking clients for feedback.
Security
Personal data is protected with reasonable measures, including secure transmission and storage. The services listed above have their own security practices, described in their privacy policies.
Your rights
Under the GDPR you can ask which personal data is held about you, and have it corrected, deleted or restricted. You can ask for the data you provided in a common file format, to take elsewhere. You can object at any time to the use of your data based on legitimate interest, such as the server logs and feedback requests. You can withdraw your consent at any time; that does not affect use before the withdrawal. Records that tax law requires stay until the legal period ends. Email privacy@berendvaneerde.nl. You get an answer within one month.
You can also file a complaint with the Dutch data protection authority, the Autoriteit Persoonsgegevens.
Changes
If data starts to be used in a new way, this page changes first. The date at the top shows the last change.